if you live in jeddah or ever been there you probably know how much people love cars over there like literally everywhere you go theres always a cool car on the road like a shiny mustang or a big suv or some super fast car with tinted windows, so its kinda obvious that auto brands want to sell their cars to ppl in jeddah and they do that by using social media ads cause like everyone’s on their phone all the time right
but wait not all ads work the same some get hella likes shares and sales and some get ignored like totally so the question is what kind of social media ads actually work in jeddah for car brands and what dont
let’s dive in
1 why jeddah is special for auto brands
first of all jeddah is not just a random city its a big deal in saudi arabia its like the second biggest city and its right next to the red sea so u got tourists locals expats and people from all over the kingdom who come to chill or work here
plus jeddah has this luxury vibe lots of people got money and they love showing off their style and yeah cars are part of that flex lifestyle so if you an auto brand trying to get attention in jeddah you gotta know how the people think here they want cool looking fast cars that make them stand out not just something to get from a to b
so the ads gotta match that energy too
2 who makes the best car ads in jeddah
so obv the big brands like toyota nissan ford chevy hyundai all those guys they already doing social media ads but you know who helps them sometimes a
yeah these agencies know exactly what the local people like what hashtags to use what times to post and all that stuff
they also help brands figure out what content to create like should they make videos or just pics should they use influencers or not should the ad be funny or serious and stuff like that so honestly if your an auto brand and you tryna win in jeddah it’s smart to talk to a digital marketing agency in jeddah cause they been there done that
3 what type of content works best
ok so lets talk about what kind of content actually works on social media ads when selling cars in jeddah
a) short videos
yup short videos work the best i swear people in jeddah dont got time to watch a 5 min video about engine specs or whatever but if you show them like a 15 second reel of a shiny car zooming through the corniche at sunset with some cool music that’s gonna hit
b) influencer reviews
a lot of ppl in jeddah trust influencers more than boring company pages if their fav car guy says this car is dope and shows how comfy it is or how loud the engine roars they gonna wanna try it
but the influencer gotta be real not fake like we all can tell when someones just doing it for the money and it feels cringe
c) arabic content
to this one is important a lot of brands forget that people in jeddah speak arabic not everyone speaks perfect english so when u make ads in arabic even slang or local phrases it hits different it feels like you actually care
d) polls and q&as
u know those insta stories where you can click yes or no or ask a question those things are fire for engagement like ask people which color they like more or if they prefer suv or sedan make it fun make it easy and they gonna interact
e) behind the scenes
this one lowkey works so good like show how the car is made or how it looks inside the dealership or the day in the life of a driver people love to see that stuff it makes them feel connected
4 mistakes car brands make on social media
not everything works tho some ads flop hard lol here’s what you should NOT do
a) too many words
like bruh no one wants to read a full essay about the car just give the main stuff and make it visual dont drop a whole paragraph in a facebook ad people will scroll past it so fast
b) no subtitles in videos
this one is annoying sometimes the sound is off or ppl in jeddah are in public and cant turn the sound up so if your video has no subtitles then sorry not gonna watch
c) posting at the wrong time
if u post while everyone is at work or asleep ur wasting the ad best time in jeddah is like after 6pm or late at night when everyone chilling on their phone
d) copying other brands
be original pls if everyone is showing the car driving through sand dunes u don’t need to do the same unless you can do it better otherwise try something new
5 platforms that work best
so like not every app is the same in jeddah heres where you should post
a) instagram
number one no cap this is where the flex happens cool reels stories product shots everything you want is here influencers use it the most and its perfect for short car clips
b) snapchat
believe it or not snapchat is huge in jeddah especially with young people if your car brand is launching a new model you gotta do a snapchat ad or filter it works so good for brand awareness
c) twitter aka x
still popular esp for like news or updates or responding to ppl but its not the best for showing off visuals still if you can go viral with a funny tweet it helps a lot
d) tiktok
bro tiktok is poppin in jeddah like seriously if your ad is funny cool or aesthetic it can go viral fast but you gotta be creative and keep up with trends
e) youtube
youtube is good for longer vids like car reviews test drives or car maintenance tips but make sure the content is not boring or too long
6 how to target people the right way
ok so having a cool ad is not enough you also gotta show it to the right ppl thats where digital marketing agency in jeddah comes in clutch they can help you target based on
- age
- location like only ppl in jeddah
- interests like people who like sports cars
- behavior like people who visited a dealership site
this way ur not wasting money showing the ad to some grandma in london who doesn’t even drive
7 budget tips for car brands
Even if you got a big brand you still gotta be smart with money when doing social media ads. Here’s how to save some riyals.
a) start small
test your ad with a small budget like 100 stars see how it does then scale it up if it works
b) use retargeting
ever go on a site and then you see the same car ad on every app yeah thats retargeting it works cause it keeps reminding ppl till they finally buy
c) track everything
use tools to see which ad gets clicks which gets sales don’t just guess and hope for the best
8 what local people like in car ads
in jeddah ppl like style comfort and status in their cars so if your ad focuses only on fuel economy or boring specs it might not work instead try to show
- how the car fits into a luxury lifestyle
- how it looks in different colors
- how smooth the ride is on jeddah roads
- features like touchscreens cameras and stuff
also jeddah ppl like things that stand out so show the unique features of the car not just what every other car has
9 should u hire a digital marketing agency in jeddah
yes if you wanna win seriously they know the culture the trends the timing and all the smart tricks like ad copy a b testing analytics geo targeting and all that fancy stuff
plus if your brand is new in jeddah its even more important to work with people who know how to connect with the audience there
good digital marketing agency in jeddah can literally boost your sales like crazy if they do it right
10 examples of ad ideas that would go viral in jeddah
just some ideas if you wanna go viral lol
a) car challenge video
do something like can you fit 8 guys in this suv or test how fast it goes on king road people love those challenge vids
b) before and after
show how dirty the car is before and how clean and shiny after a wash then tag a car spa and boom you get shares and collabs
c) funny arab mom reacts to car
this one always hits like show an arab mom reacting to a new loud car engine or big rims she’ll be like ya haram lol ppl love it
d) romantic drive by the beach
this one for couples like show a couple driving down corniche at sunset with music and slow mo shots yeah sounds cringe but trust it works
11 final thoughts
so like yeah if ur an auto brand trying to sell cars in jeddah u cant just throw random ads and expect ppl to care you gotta think smart know the audience and make content that’s fun stylish and real
dont forget to keep it short use arabic work with local influencers and maybe even hire a digital marketing agency in jeddah to help you out
cars are a big part of the culture in jeddah so make sure ur ads fit in with that vibe
and thats it hope u liked this super long but chill guide lol if you wanna learn more hit up some agencies or just try stuff and see what works
