The ecommerce business industry is rapidly increasing, and software companies are rapidly inventing new features to keep up with website demands. This September, Magento 2 released a newer version, Magento 2.2, which includes a number of new features that help to improve B2B (Business to Business) functionality. When you consider the B2B market’s rapid expansion, this particular concentration on B2B features makes perfect sense. As a result of this understanding, many online merchants are switching from Magento 1 to Magento 2 development in order to offer the most up-to-date features to their ecommerce store.
We’ll look at what the latest version of Magento 2.2 has to offer the B2B marketplace in this article:
Account management tools that are currently in use: Customers and web store administrators now have access to advanced account management capabilities in the latest edition. B2B customers can use the customer support tool to maintain and request their own company accounts. There are also additional capabilities for web shop merchants that aid in the organisation and categorization of consumer information. This includes the option to export and import customer lists, as well as the ability to assign sales agents to specific accounts.
Encourage customers to negotiate:
The current version of Magento encourages client bargaining, which enhances buyer-seller relationships while also increasing user sales. The quotation summaries provide merchants with the data they need to calculate potential discounts and optimise proposal returns. Merchants can rapidly reply to the proposals by making pricing changes and special delivery offers, as well as making suggestions for other products. Quote expiration dates might be specified to encourage customers to act quickly.
Control catalogue and shared buyer accounts: Magento 2.2 development allows store owners to define consumer catalogue access and allows multiple purchasers to share a single account magento 2 development company. The management of buyer permissions and account roles was included into the platform from the start in the current edition, allowing you to define unique limits between separate buyer accounts.
Manage and receive quotation requests: This feature enables B2B clients to request quotes directly from their shopping carts. Customers may also attach supporting comments and paperwork to their quote requests, as well as follow their status once they have been granted. The quote management panel allows businesses to simply monitor and customise quote requests.
Enhance shipping options: Some capabilities accessible with Magento development services aid in the improvement of B2B operations and the reduction of total shipping expenses. The most recent additions automate the key shipping operations, and the tools aid in the organisation of product loading and dispatching from any location.
Allow consumers to pay with credit cards: Without any extensions, the only way to conduct transactions on Magento was to use PayPal or a credit card. However, with the latest Magento version 2.2, a credit card payment option is now available. Merchants may now easily customise their credit choices for their business, as well as increase or decrease order limits and credit restrictions for specific regions.
Magento Commerce 2.2 is a feature-rich platform that has a comprehensive range of B2B and B2C functions that can be expanded to improve consumer experiences and encourage new growth.
Author: My name is Allen, and I’m a folio3 web development and design professional. I keep up with the latest innovations on the market by conducting research and providing pertinent information. If you want to learn more about Ecommerce Website Development, you can follow me on Twitter and read my articles on the subject.